The success of your retirement plan, and your employees’ readiness for retirement, depends on employee engagement and ongoing participation. TIAA-CREF applies extensive research to understand your employees’ needs. We offer communication, education and personalized advice — with messaging targeted to specific needs across a spectrum of life stages and available in participants’ preferred channels — to drive measurable progress toward financial well-being.
Comprehensive enrollment, welcome and onboarding communications are designed to motivate your eligible employees to participate in the plan. Once enrolled, we support you in fulfilling your responsibility to deliver a variety of ongoing communications. Our goal is to make your job easier — from notification of plan changes to required annual regulatory notifications, along with statements, financial education, and investment performance information in between.
Whether enrolling online and using the My TIAA-CREF website for ongoing monitoring, reading through action-oriented communications and publications, or speaking with our helpful consultants, advisors and service representatives, the information your employees receive is targeted to where they are on the road to retirement.
This targeted approach is successful because we take a comprehensive look at your participant data, analyzing various cuts to better understand your employee population. We then apply this information and our segmentation strategy to create a comprehensive communication, education and advice plan that identifies key areas of focus, appropriate channels, messages and makes each message relevant.
From powerful online games like the Financial IQ Challenge, engaging webinars, online communities and a portfolio of targeted campaigns, workshops and other media — to regional financial consultants available in 120 local offices nationwide — we engage participants in the way they are most comfortable. They are supported by the My TIAA-CREF website, which was recognized with a 2014 DALBAR Financial Services Communications Seal for website excellence1, and our participant call centers, which received a Best in Class Award in the PLANSPONSOR Defined Contribution 2013 Survey.2
Within the plan your employees are driven to action with personalized fund-level recommendations on plan assets which they can access online, by phone or in person. Beyond the plan, we offer customized one-on-one financial planning, portfolio management and advisor services to help employees with more sophisticated investment requirements and lifetime planning needs. Approximately 62% of those receiving TIAA-CREF's personalized advice chose to save more, adjust their portfolio allocation or rebalance3.
1 DALBAR Financial Services Market Research Firm Q2 2014. DALBAR is a well-respected market research firm that regularly analyzes financial services websites to evaluate their online services. DALBAR ranks them for both functionality and experience design, looking for consistent, appealing, and user-centric services. The participant site, My TIAA-CREF (tiaa-cref.org), ranked number 8 out of 52
2 Source: 2013 PLANSPONSOR DC Survey, November 2013. TIAA-CREF received 24 Best in Class Awards in this year’s PLANSPONSOR Defined Contribution 2013 Survey, excelling in 10 additional categories compared with last year.
3 Source: TIAA-CREF Advice analysis of 60,990 TIAA-CREF participants who received retirement plan advice or guidance and took action in the 12 months ending 7/31/2014. The overall action rate of 62% includes 19% who chose to save more and 55% who chose to change their future allocations and/or rebalance their portfolio.
4 Retirement Advisor is a third-party advice tool utilizing advice methodology by Ibbotson Associates, Inc. The advice may vary over time and with each use. IMPORTANT: Projections and other information generated through the Retirement Advisor regarding the likelihood of various investment outcomes are hypothetical, do not reflect actual investment results and are not a guarantee of future results. The projections are dependent in part on subjective assumptions, including the rate of inflation and the rate of return for different asset classes. These rates are difficult to accurately predict. Changes to the law, financial markets or your personal circumstances can cause substantial deviation from the estimates. This could result in declines in the accounts’ value over short or even extended periods of time.
TIAA-CREF does not provide tax or legal advice. Please consult with your own advisors.